Jun
16
Cold Calling Effectively
Let’s face it, nobody really enjoys making cold calls and certainly nobody likes getting them. But they’re a part of doing business and they’re not going away anytime soon. Making a connection remains a crucial skill to possess, whether you’re a salesperson, business owner, job seeker or fund raiser. Unfortunately, most people find cold calling the most intimidating and dreaded aspect of selling.
Cold calling the “traditional” way instantly puts you in a negative light because
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